Market Research!

I was wondering if there is more insight and suggestions wrt tools for Market Research.

I recall from the class the various tools one can use

• - Industry associations
• - Competitor websites
• - Public financial reports of competitors.

Particularly i wanted the ball mark data on quantities, customer segments and overhead cost which wine distributors reckon with. I couldn't get enough information from the industry associations or competitor's website and was wondering what else could i try. I need data to estimate the bulk and $$ required to sell wine to adistributor (typically the wine industries middle men).